Smart beauty technology is all the rage these days. You can convince anyone that your tech is super advanced just by typing the word “smart” in front of it – so we set out to figure out what it really means to use smart tech, especially in beauty .
The T3 Curl ID curling iron(opens in a new tab) is one of those smart beauty devices. It’s a curling iron that uses unique “HeatID” technology to diagnose your hair’s specific heat level needs. Users enter personal details such as hair texture, color treatment history and chemical treatment history to help the device determine an optimal heat level from among nine options before using the curler to style their hair. Once you enter this data, the iron will heat up to a specific heat setting and then the curling experience should be quite familiar.
The illuminated icons act as buttons to enter your hair data.
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In trying to find out if smart hair technology is actually useful, we have to zoom out on what smart technology actually is. The term “intelligent” is a bit difficult to pin down. Most people think of smart technology as something you can control via voice commands or Bluetooth, like an Amazon Alexa device or a Google Nest thermostat. They are smart devices, but more specifically smart connected devices — they are connected to a network that allows users to communicate with them remotely.
To be simply “smart,” devices only need to have “some automation and can be easily programmed through an intuitive user interface,” according to Petra’s blog. In the case of the T3 Curl ID, there is no connectivity. But what makes it smart is the user interface, which includes a slightly intuitive touch button setup that then automates the heat setting used for styling.
So yes, it looks like this curling iron meets the criteria for being smart, and by automating the heat setting, it could potentially make healthier heat styling much more accessible for its users. But does it really work? Is it difficult to understand? What do your curls look like when using the automated heat settings? Tune in to this episode of beauty, hacked to find out as Jennimai tests out the T3 Curl ID and compares it to her regular old curler (which she may or may not have had since middle school.)